ATTENTION LADIES: No more frumpy t-shirts at the gym, or boring athletic gear. There has finally been a fusion between fashion and fitness! It’s about time…
After going gaga over these fitness pieces last month at the Bikini’s & Martini’s event, I was certain I needed to find out more about Dona Jo Fitwear! A few weeks ago, I stopped by to chat with the mastermind behind the new brand, Ashley Ferraro.
You know that amazing feeling when you put on a new dress, walk about the door, and feel like you can conquer the world? Well, Dona Jo Fitwear incorporates exactly that, but instead into working out and being fit!
Ashley’s inspiration for her one size fits most (women’s sizes 0-12) fitwear was sparked on a trip to Brazil about five years ago. Dona Jo Fitwear incorporates the fun colors, unique prints and different textures of Brazilian fitness clothing mixed into the traditional fitwear styles in the US. All of the fabric blends are from Brazil and offer a 5-way stretch, taking athletic wear comfort to a whole new level. I can personal vouch for this. I didn’t want to take of this stylish one piece, called a Macacao (which means “Little Monkey” in Portuguese)!
All of the Dona Jo Fitwear pieces are designed, manufactured and shipped to the US from the corporate owned manufacture located in Brasilia, Brazil.
After trying on many Macacaos, Bodies (leotards), and other pieces. With only a few more minutes left on my parking meter, I had some serious decisions to make. I ended up going home with this colorful, fully lined body in the first picture, the these super flattering black leggings in the second! They have become my favorite items of workout clothing. I’m officially a fashionably fit Jo Jo hooked on Dona Jo Fitwear!
I even drove seven hours to NYC in these pants and was super comfy the whole time. So far, I’ve also done hot yoga, ran, and taught a ballet class in my new Dona Jo Fitwear outfit proving that these pieces are great for any workout activity.
Here is another one of my favorites! How cute is this “Tapa Bum Bum” (Iphone skirt)? Perfect to stash your phone, Ipod, or car key on your walk or run. Plus, it gives you a bit of extra coverage for those days when we all need it every once in awhile.
Bottom line my fellow fashionistas: email [email protected] to get fashionably fit today! Ashley just got in a new shipment this week, so schedule your appointment before I buy everything!