"I want something that stands out. Something flashy."As a designer working with clients, I have heard this request countless of times. Clients want to stand out and have the correct attention given to their product(s). Many times, a client has an idea of what they want their colors to be, ...
Branding – A Brief History
We, as human beings, have been a very creative species. We have created language and symbols that represent our most important aspects of life. Businesses have had to create a language of their own to create an image of who works for them and what they stand for. When I think of branding, I think ...